TRENTYRE IS ONE OF THE LARGEST TYRE SERVICE PROVIDERS IN SOUTHERN AFRICA AND WAS ESTABLISHED IN 1948. IT SELLS / MANUFACTURES NEW MULTI-BRAND TYRES, RETREADED TYRES, WHEELS AND ALLIED SERVICES TO CATER FOR ITS CUSTOMER NEEDS. TRENTYRE DELIVERS THESE PRODUCTS AND SERVICES VIA AN EXTENSIVE COUNTRYWIDE BRANCH-AND RETREAD FACTORY NETWORK, ON-SITE FACILITIES AND A 24 / 7 NETWORK CO-ORDINATED THROUGH A CENTRAL CALL CENTRE. THE COMPANY HAS REPRESENTATION IN SUB-SAHARA AFRICA THROUGH MAGISTER LTD. ITS OBJECTIVE IS TO MINIMISE THE TYRE OPERATION COST PER KILOMETRE / HOUR FOR CUSTOMERS BY PROVIDING A FULL PACKAGE OF PRODUCTS AND SERVICES AND ENSURING MAXIMUM TYRE LIFE, SAFETY AND FLEET EFFICIENCY, AND IS KNOWN AS THE PIONEER AND INNOVATOR OF THE 'TOTAL SERVICE PACKAGE' TO ALL TRUCK, MINING AND CONSTRUCTION GROUPS IN SOUTH AFRICA. THIS INNOVATION IS IN RESPONSE TO THE OPERATIONAL NEEDS OF TRENTYRE'S CUSTOMERS.